Growing up big and strong

The money markets are in free fall, the property market is contracting and the world economy is stalling, but one area continues to buck the trends - online activity.

There’s been a 10% increase in the number of internet users in the UK this year (1) and over 15% growth in online spending in July compared to the same month last year (2). The numbers and activities of internet users simply can’t be ignored.

In this issue of Moot we take a look into the future online and at how some businesses are applying user centred thinking now to address the needs of their customers, stakeholders and colleagues.

To find out how harnessing the power of user experience can help you, contact

(1) ComScore

(2) IMRG Capgemini e-retail sales index, July 2008

This article appeared in Moot 02, September 2008.