Going green

Creating a library of images to support a brand launch

Valuable assets

To develop a strong brand you need strong brand assets. Mosaic Homes understood the value of their new brand and were prepared to invest in building a library of images to support it.

Collaborative results

We gave our long term collaborator, Philip Meech, an open brief to photograph a series of images that reflected the new brand colour. Working in the areas in which Mosaic operate, he was inspired by the rich and diverse tapestry of life on show.

Light fantastic

The images were used in lightboxes throughout the newly refurbished head offices, reinforcing the new identity for staff and customers and setting Mosaic apart in their field.

Valuable assets

To develop a strong brand you need strong brand assets. Mosaic Homes understood the value of their new brand and were prepared to invest in building a library of images to support it.

Collaborative results

We gave our long term collaborator, Philip Meech, an open brief to photograph a series of images that reflected the new brand colour. Working in the areas in which Mosaic operate, he was inspired by the rich and diverse tapestry of life on show.

Light fantastic

The images were used in lightboxes throughout the newly refurbished head offices, reinforcing the new identity for staff and customers and setting Mosaic apart in their field.

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